
Why We Stick to $5, $10, and $20 Prices
, 1 min reading time

, 1 min reading time
Ever wondered why our prices are so simple? $5, $10, $20. It's not a gimmick; it’s our promise. We call it "No-Guesswork Value." In a world of endless scrolling and confusing prices, we do the hard work of curating for you. Here’s the "Behind 123" secret of how our simple prices guarantee you always get a smart find.
You’re looking for one simple thing, and suddenly you’re comparing 20 near-identical versions, priced at $11.49, $13.99, or maybe $17.50. Is the $17 one really better? Is the $11 one a piece of junk? Who knows. It’s exhausting, right?
That overwhelming, "decision fatigue" feeling is exactly why 123Mart exists. And it’s why we stick to our simple, honest price points: $5, $10, $20, and $30.
This isn’t just a gimmick. It’s our entire philosophy.
When you browse 123Mart, we want your brain to focus on the fun part: discovering a clever solution, a unique gift, or a "wow, I need that" item. We don't want you stressing over complex pricing or wondering if you’re getting a fair deal. Our simple price points are our promise to you. They mean we’ve already done the hard work of vetting the value.
For an item to make it into our $10 collection, it can't just be worth $10. It has to be amazing for $10. It needs to solve a real problem, feel surprisingly high-quality in your hand, or bring a genuine smile to your face.
We’re not an endless warehouse. We’re a curated selection. We sift through thousands of products (so you don’t have to) to find the true "smart finds."
This simple structure means you can trust that every item has been hand-picked and value-checked by our team. It’s how we cut through the clutter and make shopping fun again. It’s not about the stressful hunt; it’s about the joy of a great discovery.